Context

PhotoNet Studio is a professional photography studio offering a wide range of services, from portrait photography to commercial shoots. They approached you to create a brand identity that would set them apart in a competitive market.

Missions

As a brand designer, I conducted a brand analysis and identified the studio's unique selling points, and designed a new logo, color scheme, and typography that reflected the studio's style and values. I also defined brand guidelines for consistency across marketing materials and digital platforms, and assisted with the implementation of the new brand identity in the studio's signage, business cards, and online presence.